Now that the Sega Master System is joining the ranks of consoles that are emulated on the Virtual Console we thought it would be the ideal time to reveal the infamous "Sega Mastermix '90" to the world!
Back in 1990, Virgin (then the UK distributors of Sega hardware and software) were aggressively marketing the Sega Master System and attempting to grab headlines wherever they could. One cunning marketing ploy came in the shape of The Sega Mastermix which was eventually given away free on an audio tape with the best selling UK multiformat magazine Mean Machines. The concept was to allow readers of the magazine to submit their own song about how great Sega were.
Just listening to the mp3 would not do this phat tune justice so we have composed some visuals to go alongside it on Youtube. We hope you enjoy!
Get the Flash Player to see this player.
In case you couldn't make all the words out, here are the lyrics:
Yo! Nick and Steve, you coming out tonight?
No man, we're staying in to check out our brand new Sega console
Sega! What's that?
Check this out!Yo! Master System costs from eighty pounds
One-to-eight colours, three channel sound
Yeah they got more games than fish in the docks
Like Operation Wolf and Psycho Fox
Golden Axe R-Type World Games Chase HQ
World Soccer Baseball Wonderboy II
This list of games goes on and on and on
The Sega posse is over hundred strongCHORUS: Sega, Sega, Sega
Yeah man, sounds dope, tell me more
Yeah OKAs well as a console you get a light phaser
With Wild West War, games to amaze ya
3-D glasses will blow your mind
Better peripherals you cannot find
Def joysticks that simply flow
Rapid fire units, bo, bo, bo
Waiting for games to load is Wik-wak
We say
Sega games load straight awayCHORUS
Blow you mind in a Fantasy Zone
Turn to other consoles - got nobody home
Your mutant just ain't a hit
And your grey imports just don't fit
Into any known British TV
So it's obvious to me
Check out your local dealer
Not for drugs
But for SegaHow d'ya spell that G
S.E.G.A.
The hottest, most respected console on the streets todayCHORUS
Yeah we got the Master System in the house
Yeah Boy!
What is this Sega anyway?
Donatello, Raphaelo, grey imports, pizzas - dis 'em boy!
Gis a go, know what I mean?
Mega Drive, buy one today
Oh come on boys, it's party time, man
(Yeah Sega man)
Wot! Gis a go on your joystick!
We're outta here, like last year
Sega!
Sega!
Mega Outrun
Top-score!
See-ya
Do me a favour!(Copyright: MCs Nick and Steve, 1990)
Read more about this piece of musical history at the Mean Machines Archive

1. Hero10x
28 Jan 2008, 11:31 GMT
man, this is hardcore.
2. Damo
28 Jan 2008, 11:38 GMT
I still have my tape with this on!
3. Kawaiipikachu
28 Jan 2008, 11:54 GMT
How can 3 channel sound beat the snes 5 channel sound .
Well im 21 so im pretty young .
4. Damo
28 Jan 2008, 11:56 GMT
The SNES was just a glint in Nintendo's eye at this point, Kawaii!
5. Pegasus
28 Jan 2008, 12:58 GMT
Hardcore? Riiight. Pretty lame, actually. =P
6. antonius 28 Jan 2008, 15:29 GMT
Now we know who The Streets major influences are.
7. Damo
28 Jan 2008, 15:59 GMT
LOL!
8. Ho11oWxxMaN
28 Jan 2008, 16:10 GMT
that was hilarious. The part about checking your local dealer for games not drugs is the best part...nice little find. Its sad people thought this was cool back in the day.
9. Dazza
28 Jan 2008, 16:12 GMT
You have to remember that these were the days when MC Hammer and Vanilla Ice were topping the charts! hehe
10. Tennant
28 Jan 2008, 16:25 GMT
Oh dear, that was horrible.
11. AlanEagle
28 Jan 2008, 17:04 GMT
I loved that. Reminded me of being foot loose and fancy free. That and a bit of a console geek. Man I loved SEGA back in the day!
12. Kelvin
28 Jan 2008, 17:44 GMT
Somewhere I have a tape of Cathy Dennis giving out Sega game cheats and tips in between songs. I think it came with "Sega Power".
Do me a favour, plug me into a Sega!
13. MOB
28 Jan 2008, 19:05 GMT
Oh Good-Lord-Sweet-Baby-Jesus.
THAT WAS BRILLIANT
(sorry, wrong word)
PANTS !!!!
I have been plugging away (not a euphemism) for years telling people that music was much better in the 80's and early 90's.
This has just set back my 'Bring back Hammer' campaign by several days
MOB x
14. KhaoShar
28 Jan 2008, 20:16 GMT
Man, at least Hammer had a voice ! Thanks god this was meant as a commercial, that's not like real music,.. isn't it?
15. Tides of Chaos
28 Jan 2008, 21:36 GMT
0_0
Wow................that was almost as mind blowing as the Nintendo Power commercials of yore.
16. Damo
28 Jan 2008, 22:29 GMT
Don't be too hard on it - the guys in question were just readers of the magazine, not professionals!
17. jones2929
28 Jan 2008, 23:09 GMT
Almost as bad as those Mario & Luigi cartoons that were on in the late 80s/early 90s. "Hangin' with the plumbers, you'll be hooked on the brothers!"
Seriously, stuff like this is fantastic nostalgia.
18. Dazza
28 Jan 2008, 23:16 GMT
Now with added Youtube video goodness!
19. MOB
28 Jan 2008, 23:31 GMT
I quite liked the Mario Cartoon.........
I'll get my coat.
20. Boredom v2.2
28 Jan 2008, 23:45 GMT
VC:R's first ever song review! You guys should make a song about VC:R! It shouldn't be too hard!
21. Tim
29 Jan 2008, 01:23 GMT
This song gave me a headache and made me laugh at the same time. And I didn't get the headache from laughing in case you are wondering. Still, I enjoyed this retro moment
22. donx998
29 Jan 2008, 19:41 GMT
wow that was weird
23. deadly.by.design
30 Jan 2008, 17:31 GMT
I think that, perhaps, this little gem should've remained in the past.
24. kingv84
03 Feb 2008, 21:05 GMT
Weird
25. Master Chief53
04 Feb 2008, 23:06 GMT
That was about the worst waste of 4 mins DX
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